$150 seems like a good price. $170 is a little up there considering you're getting the same form factor as a Realforce with an almost certainly inferior build quality. Obviously the draw is customization, but it also has to be because the stock caps are going to be terrible, while the Realforce has great caps out of the box. I think it would strongly behoove CM to offer a capless version of the board for cheaper if they could, but I suspect that wouldn't be very financially prudent. I'm sure they make great profit margins on the caps.