Wasn't Das the standard for quality in keyboards back in the day? I feel like they've taken too many shortcuts with this one. Cheap knock-off switches, pad printing... and yet it's still just as expensive as their previous generation keyboards? I don't get it.
Nah, I don't think they were ever the standard for quality, they were just a good entry board that had an affordable Cherry made board for a while, then went to something still pretty well made but annoyingly shiny, then started going all kinds of weird.
Now? I think they just saw that they could get bigger profit margins based on their brand. Many companies have done that.