I think it's great that we all have so many options in basically every layout and at every price. There are quite a few projects I'm following closely and planning on joining, or have already joined, at both low price points and higher price points as well.
Specifically for this board, our main focus was on the design and engineering of the board and its feature set. Furthermore, we chose to go with suppliers who are more expensive, but offer consistency and high, repeatable quality.
What this means, unfortunately, is that the price will reflect this. While we will not release final pricing until everything is confirmed, I will say that the Iron165 SE will be priced around other high-end, premium offerings.