I would argue that GMK quality is more like 50% better at least. They will order any color plastic stock you wish. They will do custom legends, but there may be a long lead time. The choice of keys offered was ours. MOQ is high, but much less than some Asian manufacturers I have contacted that start at 10,000 units and the same as many others like the PBT source that we use with imsto. Basically they are not SP and run thier buisiness differently and is just something that we need to adjust to when working with other manufacturer.