back when he had the site, all items would be available till just before 15 minutes. by FAR the easiest novelty to get compared to literally less than a second for clacks.
nowadays, it seems to be 8 minutes, which is STILL ridiculously easy compared to the same fraction of a second for clacks and the now extinct brocap email sales.
of course, less popular caps in each sale are generally around much longer (ESPECIALLY the first topre batch - which i think was around for a solid 20 hours).
there's no reason why everyone who really wants one can't get theirs. martin is extremely fast in terms of production; i would estimate that he has 4x the number of items per sale compared to the other makers. I'm honestly glad martin is around; he does great work and makes things easy for everyone.