Here is the final decision for the logo options. We will have 6 versions of top cases in total.
I'm sure many people won't agree but I incline to the view that art is subjective. The logo design was a headache to me because I"m not an artist and graphic design is really not my forte. Even worse, I was trying to make a logo that can please everyone including myself. Now I understand that's not possible. People from different backgrounds have different opinions. I've heard it's related to a concept called
Construal level. Take foreign-language tattoo as an example, some Chinese characters the westerners think cool may look very silly by Chinese people, even if the syntax is correct. In the Key logo, some people mentioned that the X looks like the X-men logo. I've watched X-men movies many times but I didn't realize it until double-check. I was just not sensitive to the X-men's X because English is not my native tongue. To be honest, the top right corner logos on several other 65% kits don't look good to me as well. Sorry, I'm not gonna name them BTW. Some even look very stupid to me. Similarly, I have mixed feelings about the popular katakana sub-legends on many keysets. What makes these things good design? Apparently, the katakana sub-legends are not practically useful. Are popular designs objectively good or just suitable for the correct group of people? These questions have been puzzled me for quite some time now.
Anyway, the 6 versions of top case options should satisfy many of you, definitely not all of you though. I'm pretty happy with the Key logo so I'll keep it. It looks simple but believe me I put a lot of thoughts into it.
At the end of the day, the logo is just a logo. It may make mundane objects
seem sophisticated and alluring, but it doesn't change what the keyboard is. I wouldn't even add a logo there if I knew it can cause so many conflicting viewpoints.
Again, I'm not an artist. Even the decisions are made, I'm open for comments about what I said.