Even with free shipping, these seem quite expensive, considering they're direct from China. Only a couple of years ago, you'd see products like these for half as much. Now they've learned to price things just low enough to draw Western customers's interest.
It's thoughtful of you to post about this. Personally, though, I think I'd rather spend another $20 for a Type Heaven.
And is this the actual manufacturer advertising these? If so, they should hire a professional photographer rather than taking their own snapshots, wouldn't you say?