Of course the HHKB is what it is. If they tried to make it 75% or TKL, for example, it would no longer be the HHKB. The HHKB is 60%, but the typing area is standard -- the same size and key spacing as found on a full-size board. Naturally not everyone will like the HHKB, although those who do appreciate its form factor, design, and layout, which is intuitive and efficient for those who like it. It is good that there are so many good choices of keyboards available for all tastes and budgets!