Author Topic: Cadbury Choco  (Read 2706 times)

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Offline quadibloc

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Cadbury Choco
« on: Fri, 14 January 2011, 17:43:35 »
When I was a child, there were two major brands of chocolate powder that could be mixed with milk to make hot or cold chocolate: Nestle's Quik, and Cadbury Choco.

The latter came with a small chocolate bar in the box, and I perceived it as higher quality. Later, I noticed that you could also get Hershey's chocolate powder, and there were even plastic bags of generic chocolate powder.

Now, while one sees Fry's Cocoa and Carnation Hot Chocolate mix in the stores easily enough, mixes that also make cold chocolate are hard to find. Apparently Nestle Nesquik, as it is now called since 1999, is still available in Canada and the U.S., so I will check more closely the next time I am at the supermarket.

I had thought the other varieties went away, except for Nestle's Quik, because of a patent issue, but since Nestle's Quik came out in 1948, that seems unlikely. (Of course, patents can have a delayed effect if rulings on their validity are overturned, but my searches on the subject have not turned up any mention of such a thing happening.)

Wikipedia shows Cadbury Choco as still being available in Pakistan... but that trademark may be being used for something other than the drink powder.

Has this just gone out of style because people are more health-conscious these days (but since hot chocolate powders are common, why wouldn't people want the flexibility of making it hot or cold)? Or could it even be the packaging - the Tylenol scare comes to mind?

What do others here recollect about cold chocolate drink mixes?

Offline iMav

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Cadbury Choco
« Reply #1 on: Fri, 14 January 2011, 18:04:02 »
The squeeze liquid bottles are more convenient.  Pop the top, squeeze a bit of chocolate syrup (or strawberry) into a glass of milk, and your done.  And you get the flexibility to use it on even colder dairy products...ice cream!

Offline Findecanor

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Cadbury Choco
« Reply #2 on: Fri, 14 January 2011, 19:12:07 »
I doubt that there would be any patent issue for cold chocolate drink mix. It consists of just fat-reduced cocoa powder, sugar and vanillin, plus perhaps some additive to prevent clumps from forming.

Unprocessed cocoa powder does not mix with cold milk because of the higher fat content, but on the other hand, the higher fat content the more taste there is. The more expensive brands of hot chocolate powder are not just powdered ingredients, but closer to something like grated chocolate bar, which can have an even richer taste.

Btw, artificial "strawberry" flavour is the work of the Devil, I tell ya! The DEVIL!  ;-P
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Offline mike

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Cadbury Choco
« Reply #3 on: Sun, 16 January 2011, 10:01:31 »
Quote from: Findecanor;278782

Btw, artificial "strawberry" flavour is the work of the Devil, I tell ya! The DEVIL!  ;-P


Doesn't stop it being wicked though :)

Nesquik is also available in the UK and Spain (and presumably much of Europe). BTW: Cadbury's is now part of Kraft :(
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Offline speakeasy

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Cadbury Choco
« Reply #4 on: Sun, 16 January 2011, 11:18:10 »
I need to get me some of this, I miss it :(

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Offline wap32

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Cadbury Choco
« Reply #5 on: Sun, 16 January 2011, 12:32:11 »
AFAIK, Cadbury still sells chocolate powder (link).

I used to drink that stuff all the time, until a year ago or so.