they use to go in the $40-$50 range, but have seen them going $69.. $79....... of late and so on. if you find one with the original cover they can really cost more. i'm sure the cover is nice as i saw one here that preferred the cover- but personally for me would just get in the way.
I don't know if it is because a bunch of us or others were snagging (me included) these lately- however the prices on these have really seemed to inflate in just the last few months. i love ALPS, but respect why others not as much. with ALPS pulling as much money now as some less expensive cherry boards it would make more sense to buy cherry seeing how one can personalize and switch up.
too bad when someone tried to do a group buy for keycaps there was not enough interest. maybe we can try again at least later (red alert?) and see what gives

i know there has got to be a bunch of us out there that have some ALPS boards. the way dell 101's keep getting snagged up on ebay somebody likes them?
price wise i know........ supply and demand, not bashing what they are going for at all. i like mine (101 key)- i'm a fan, very nice and clean as well. would like to find one in blue ALPS to go with my blue chicony, however i saw somewhere said they did not come in blue- mostly white and black.
yes $25 is a god price to answer your question.
Seems very cheap, although I don't know how much they usually go for :/