Regardless of price, it was aimed at the consumer, not the professional, market.
I stand corrected on the time frame, but look at the differences between consumer and pro lines of computer peripherals today for similarity. Pro monitors have more features, and a commensurately higher price. Pro computers similarly. Pro audio gear, video gear, etc.
Professional peripherals are higher quality, more features, and higher priced. Apple in the 90s was NOT professional anything. That was the only point I was trying to make.
Like it or not, I really don't care. But it was a consumer level peripheral, regardless of how you look at it. And in that class, it was one of the better keyboards at the time. Not the best, certainly, but certainly near the top of the heap.
Yes, the Model M is a better keyboard. As is the Model F. The Dell AT101 is comparable, I suppose, just different. But even that was only offered through their enterprise sales, rather than home consumer sales.
The bottom line is this: I could walk into a CompUSA or similar and walk out with an AEKII. The same cannot be said of the Model M, the AT101, anything by Cherry, or similar. And since at the time it was launched, the web itself didn't even exist yet (NB: I said web, not internet), online sales weren't even a thought at the time.
In the end, I use IBM keyboards, not Apple. But that doesn't change that it was actually quite a nice keyboard, especially for the time and its intended market.
Edit: Oh, and we aren't talking about the 80s, but rather the mid 90s. Bringing the 80s in to this is just silly, and serves no useful purpose for the discussion at hand.