So wait, what is it about this that's supposed to make it more reliable?
I see no evidence of special/premium materials, of any kind of added debris/liquid protection for the switches, or of any sort of non-typical structural reinforcement. If it's supposed to be "build quality", there is nothing provided to support the claim, and anyway, high precision construction is no substitute for a properly rugged design. 2-year warranty is unimpressive in an era when you can get 5 years on something with Kailh switches.
Not saying that their claims about reliability aren't true, but skepticism is warranted when evidence is not provided.