We have also changed our font for this model as this particular segment is geared towards our enthusiasts segment (U guys).... tell us what you think!
Surprised most people missed this, no one commented on the font so I guess I'll give my input on it.
I know in general geekhack is really big on the Cherry Font but to be honest I find it too "old school" looking.
However I like thinner, cleaner and more modern looking font, something like this:
Das Keyboard Mac Edition (Windows edition has different font)
Matias Tactile Pro (Minus the extra symbols)
Apple Extended Keyboard II (Not sure how I feel about italicized font but you get the idea)
Feenix Autore (Despite their ridiculous price I think this is a very good looking keyboard)
This just feels more....... high end, it's like you're spending probably $200 on a keyboard you don't want it to look like a 12 year old's toy.
You want it to be classy.