This company seems to be based in using marketing to create an illusion of "luxury" to justify their unnecessarily inflated prices, all while cranking out average quality products. I've yet to see anything of theirs in person that was a) impressive or b) worth the high price tags.
pretty much this
they're basically using smoke and mirrors to sell chinese OEM goods.
I can guarantee you they have no FABs for production. So whatever they say about in-house design and manufacture is complete BS.
I mean, it uses an ALU case, can you name another keyboard that has that standard?
It is not just the keyboard. They also have that Feenix Nascita, which is incredibly expensive, and they act like it is the best mouse in the world, while it has a crappy Avago ADNS 9500 sensor with acceleration. But plenty of companies do that, so that is not even that big of a deal. However they claim that:
Extensively researched and unique Feenix form factor offers perfect ergonomic feel for the Nascita regardless of whether you are a palm, claw, or semi-claw gamer.This is their Nascita
Oh yes, unique design and what not. Awesome $100 ...well spent right. Well... there are several other brands that use the same sensor and have the exact shell. Seems to be nothing more than a hyped OEM mouse.
Here is the Sharkoon Darkglider (cheap B-brand mouse)
And that is not the only mouse that uses the same OEM shell.
The other thing that kind of annoys me is their text
As a small independently owned company based in California, Feenix enjoys absolute creative freedom to design, engineer, assemble and test what professional gamers consider to be the finest gaming mice in the world. While a meticulous assembly process limits the production volume to less than 500 mice a month, owners of Feenix mice can be ensured a gaming instrument of utmost excellence. By focusing a unified passion for gaming solely into the making of mice, Feenix is able to maintain high-quality standards, and avoid traditional corporate inattention. With build quality as a top priority, a Feenix mouse is unparalleled in reliability due to precisely built mechanical movements and hand finished quality checks. Along with impeccable feel, everything regarding a Feenix mouse, from the state-of-the-art chipsets and lens systems to the elegant aesthetics and features, must meet the approval of professional gamers before being labeled with an authentic reference seal.
You can not just claim professional gamers consider your mice the finest in the world, when no one has ever seen a professional gamer use the brand and you do not mention which professional gamers you are talking about (probably some LoL player somewhere... maybe). The idea of professional gamers using the mice is odd anyway. Laser mice are not really common in the pro scene. In fact, they are pretty much non-existent among FPS players.
I mean , it has an ok sensor , looks comfortable enough and I am willing to believe it is built well, but do not feed us that crap about how you manually produce only 500 a month and professional gamers consider it the best, and that flawed Avago sensor that serious gamers avoid is something special. That sort of dumb BS just annoys me. Especially when 10 dollar WMO with a STMicroelectronics OS MLT 04 sensor craps all over your mouse when it comes to performance (and IS actually used by pro gamers).
We are used to gaming companies feeding us BS, but "Feenix" seems to be taking it to a whole new level.
/Rant
