Staples' Penny Sale Brings Unexpected Result

[microsoft windows]

I thought this was an interesting article. Staples, in an effort to woo New York state agencies into contracting with them to purchase office supplies, offered a variety of products for sale to them at one cent apiece, hoping to expand their customer base. The result wasn't quite what they wished for though....
http://money.msn.com/top-stocks/post--how-staples-penny-sale-blew-up-in-its-face


Advertisement

Wondering How You Could Save on Home Insurance?
You can save over $900 a month by switching
to Internet Explorer 6 using this one simple trick.

[osi]

Losing thousands possibly millions??-----Staples, that was easy

[Puddsy]

10/10 job staples

[Halverson]

Yay!

[tp4tissue]

i don't think they could've expected to sell most of that stuff at retail price anyway.. most of it would've just been discount liquidated... 

[fohat.digs]

most of it would've just been discount liquidated... 

But still, even at 50%-90% off, you could probably have survived the hit.

[tp4tissue]

most of it would've just been discount liquidated... 

But still, even at 50%-90% off, you could probably have survived the hit.

no, but there wasn't ever that much stock of the stuff to begin with..  they would've never taken as big a hit as the Funny Numbers indicate..

On top of that.. do we really believe it costs $10 to make a bucket of paper clips?