« previous next »
Pages:  [1]     Go Down

Author Topic: CM Storm Rebrand Back to Cooler Master? Corsair Gaming Too?  (Read 3043 times)

0 Members and 1 Guest are viewing this topic.

Offline Hyde

  • Thread Starter
  • Posts: 2643
  • Location: Toronto, Canada
  • White Tofu Extraordinaire
CM Storm Rebrand Back to Cooler Master? Corsair Gaming Too?
« on: Wed, 28 December 2016, 20:23:53 »
I start noticing Cooler Master's gaming brand, CM Storm, seems to be just Cooler Master again.

CM Storm TK -> Cooler Master Masterkey Pro M

Corsair's gaming brand, Corsair Gaming *cough*tramp stamp*cough* was a little bit short lived, I remember one of the rep said they spent 6 figure money on its whole rebrand but then got a huge backlash and now they went back to just Corsair.

156334-0

I kind of understand from Corsair's situation (if it ain't broken why mess with it), but why did Cooler Master abandon the CM Storm brand?  :confused:

And seems like right now only Logitech Gaming lives on.
« Last Edit: Wed, 28 December 2016, 20:25:26 by Hyde »
Logged

Archiss ProgresTouch Retro - Gateron Yellow  |  Topre Realforce 104UW - 45g Silent  |  Topre Type Heaven  |  Beige Filco Ninja 104 - MX Red  |  Das Keyboard - MX Brown  |  Poker II - MX Red  |  Race II - MX Brown  |  Matias Quiet Pro - Matias Dampened ALPS  |  Logitech K840 - Romer G  |  Cherry MX Board 2.0 - MX Red  |  Cherry G84-4100 - ML  |  IBM Model M
Roccat Kone Pure  |  Logitech G203  |  Logitech G303  |  Logitech G302  |  Razer Naga  |  CM Storm Xornet  |  Razer Goliathus Mobile Stealth  |  Razer Goliathus Control  |  Artisan Hien  |  Artisan Hayate  |  Artisan Shiden

Offline Hyde

  • Thread Starter
  • Posts: 2643
  • Location: Toronto, Canada
  • White Tofu Extraordinaire
Re: CM Storm Rebrand Back to Cooler Master? Corsair Gaming Too?
« Reply #1 on: Sun, 01 January 2017, 21:58:46 »
134 views and no replies?  :confused:
Logged

Archiss ProgresTouch Retro - Gateron Yellow  |  Topre Realforce 104UW - 45g Silent  |  Topre Type Heaven  |  Beige Filco Ninja 104 - MX Red  |  Das Keyboard - MX Brown  |  Poker II - MX Red  |  Race II - MX Brown  |  Matias Quiet Pro - Matias Dampened ALPS  |  Logitech K840 - Romer G  |  Cherry MX Board 2.0 - MX Red  |  Cherry G84-4100 - ML  |  IBM Model M
Roccat Kone Pure  |  Logitech G203  |  Logitech G303  |  Logitech G302  |  Razer Naga  |  CM Storm Xornet  |  Razer Goliathus Mobile Stealth  |  Razer Goliathus Control  |  Artisan Hien  |  Artisan Hayate  |  Artisan Shiden

Offline HerrVoennchen

  • Posts: 19
  • Location: Berlin
Re: CM Storm Rebrand Back to Cooler Master? Corsair Gaming Too?
« Reply #2 on: Mon, 02 January 2017, 10:08:31 »
Well since I'm pretty new to the Cooler Master products and not knowing the CM Storm products I can say that the new brand looks way more mature. I think the CM Storm names targets people who are pretty much 20 years younger than me :D. And I saw some videos of the CM Storm keyboards and not really liked the font. The now Masterkeys series look more clean etc. but that's a pretty much personal taste. Though I cannot answer the why but I'm glad they did change.
« Last Edit: Mon, 02 January 2017, 15:37:59 by HerrVoennchen »
Logged
@work: Keychron K8 Pro w/ Gateron Ink Black v2
@home: CoolerMaster Masterkeys Pro S RGB (MX-Brown)
retired until fixed: Ducky One 2 SF (MX-Black, US-Layout)
Retired: Varmilo Miya Pro DualOS Custom (MX-Black, US-Layout)

Online tp4tissue

  • * Destiny Supporter
  • Posts: 13720
  • Location: Official Geekhack Public Defender..
  • OmniExpert of: Rice, Top-Ramen, Ergodox, n Females
Re: CM Storm Rebrand Back to Cooler Master? Corsair Gaming Too?
« Reply #3 on: Mon, 02 January 2017, 15:13:26 »
Corsair might haz the tramp stamp,  but coolermaster is still using those tramp-ee looking girls to promote their product.

hahaha
Logged

Offline Hyde

  • Thread Starter
  • Posts: 2643
  • Location: Toronto, Canada
  • White Tofu Extraordinaire
Re: CM Storm Rebrand Back to Cooler Master? Corsair Gaming Too?
« Reply #4 on: Wed, 04 January 2017, 17:12:44 »
Quote from: tp4tissue on Mon, 02 January 2017, 15:13:26
Corsair might haz the tramp stamp,  but coolermaster is still using those tramp-ee looking girls to promote their product.

hahaha

lol that's most company at tech shows though.  If you look at CES coverage, I think a lot of companies do it.

But yes Cooler Master and Ducky probably tried a bit harder.  :P
Logged

Archiss ProgresTouch Retro - Gateron Yellow  |  Topre Realforce 104UW - 45g Silent  |  Topre Type Heaven  |  Beige Filco Ninja 104 - MX Red  |  Das Keyboard - MX Brown  |  Poker II - MX Red  |  Race II - MX Brown  |  Matias Quiet Pro - Matias Dampened ALPS  |  Logitech K840 - Romer G  |  Cherry MX Board 2.0 - MX Red  |  Cherry G84-4100 - ML  |  IBM Model M
Roccat Kone Pure  |  Logitech G203  |  Logitech G303  |  Logitech G302  |  Razer Naga  |  CM Storm Xornet  |  Razer Goliathus Mobile Stealth  |  Razer Goliathus Control  |  Artisan Hien  |  Artisan Hayate  |  Artisan Shiden

Offline samwisekoi

  • MAWG since 1997
  • * Administrator
  • Posts: 2480
  • Location: Mt. View, California
  • Sorry, moving houses. Be back ASAP.
    • Tweet samwisekoi
Re: CM Storm Rebrand Back to Cooler Master? Corsair Gaming Too?
« Reply #5 on: Wed, 04 January 2017, 17:20:43 »
My understanding was that CM Storm was just a couple or three marketing guys.  I tried to get them to add a nicer/LED fan to the Evo CPU cooler and sell that as a CM Storm product, but no go.  I also understood that Cooler Master corporatre wasn't actually into the CM Storm thing.

Good to see the Corsair tramp stamp gone.  They were my go-to case brand for a very long time.  Now it is Fractal.

- Ron | samwisekoi
Logged
I like keyboards and case modding.  Everything about a computer should be silent -- except the KEYBOARD!

'85 IBM F-122/Soarer Keyboard |  Leopold FC200 TKL (Browns) + GH36 Keypad (Browns/Greens) | GH-122 (Whites/Greens) with Nuclear Data Green keycaps in a Unicomp case

Offline Hyde

  • Thread Starter
  • Posts: 2643
  • Location: Toronto, Canada
  • White Tofu Extraordinaire
Re: CM Storm Rebrand Back to Cooler Master? Corsair Gaming Too?
« Reply #6 on: Mon, 09 January 2017, 21:14:58 »
I think at the time all the companies feel like they need a "gaming brand", but good to hear they went back to their roots.

:thumb:

Oh wait I just forgot Das Keyboard went gaming brand too.

 :(
Logged

Archiss ProgresTouch Retro - Gateron Yellow  |  Topre Realforce 104UW - 45g Silent  |  Topre Type Heaven  |  Beige Filco Ninja 104 - MX Red  |  Das Keyboard - MX Brown  |  Poker II - MX Red  |  Race II - MX Brown  |  Matias Quiet Pro - Matias Dampened ALPS  |  Logitech K840 - Romer G  |  Cherry MX Board 2.0 - MX Red  |  Cherry G84-4100 - ML  |  IBM Model M
Roccat Kone Pure  |  Logitech G203  |  Logitech G303  |  Logitech G302  |  Razer Naga  |  CM Storm Xornet  |  Razer Goliathus Mobile Stealth  |  Razer Goliathus Control  |  Artisan Hien  |  Artisan Hayate  |  Artisan Shiden

Offline davkol

  •  Post Editing Timeout
  • Posts: 4994
Re: CM Storm Rebrand Back to Cooler Master? Corsair Gaming Too?
« Reply #7 on: Tue, 10 January 2017, 04:24:25 »
Quote from: Hyde on Mon, 09 January 2017, 21:14:58
Oh wait I just forgot Das Keyboard went gaming brand too.
Das is only a brand of Metadot.
Logged
Pages:  [1]     Go Up
« previous next »